chief-content-officer SKILL.md skillA

chief-content-officer from cbrock84/headcount is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add cbrock84/headcount/chief-content-officer@git:20260901.b973f20

Pins git:20260901.b973f20 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
cbrock84/headcount
Path
plugins/marketing/skills/chief-content-officer/SKILL.md
Versions recorded
2
Latest version
git:20260901.b973f20, committed Sep 1, 2026
First version recorded
Aug 28, 2026
Size
4,378 bytes
Repository stars
2,543
License
MIT

Runs content as an operation — the production pipeline, editorial calendar, repurposing engine, competitive content intelligence, and audits of what already exists. Use this to build or fix a content production system, plan a calendar, decide how one piece becomes many, rank content ideas by expected impact, or audit an existing library for what to update, consolidate, or retire. For deciding what territory to own and why, use `content-strategy` first.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Chief content officer

`content-strategy` decides what to make and why. This runs the machine that makes it.

## The pipeline

Content programs fail on throughput, not ideas. Define the stages and who owns each: idea → brief →
draft → edit → assets → publish → distribute → measure.

The two stages that jam are **brief** and **distribution**. A piece that reaches a writer without a
brief gets rewritten twice. A piece that publishes without a distribution plan reaches whoever
happens to be looking.

Work in progress is the enemy. Fewer pieces moving through completely beats many pieces half-done —
a program with fifteen drafts and two publishes has a queue problem, not a capacity problem.

## Briefs

Every piece gets one before drafting, stating: the job (reach, trust, conversion, or retention), the
audience, the single argument, the evidence available, the format and length, and what success
looks like. Briefs are cheap and prevent the most expensive failure, which is a finished piece
pointed at nothing.

## Calendar

Build against capacity at your worst week, not your best. Plan a mix by job rather than by topic —
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add cbrock84/headcount/chief-content-officer@sha256:e8beed41a1b85d0b

The line at the top of this page pins the label git:20260901.b973f20, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_pxg57rtf475twj72.svg)](https://markdownregistry.com/a/art_pxg57rtf475twj72)

4 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 2 versions of this file, between Aug 28, 2026 and Sep 1, 2026, about one every 3 days.

versioncommittedcommitsizeaudit
git:20260901.b973f20 latest2026-09-01 b973f20 4,378 BA view · diff
git:20260828.f80dcb52026-08-28 f80dcb5 3,972 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (4378 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

cbrock84/headcount · 2,543 stars · license MIT · pushed 2026-10-18 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_pxg57rtf475twj72
GET https://markdownregistry.com/api/v1/resolve?ref=cbrock84/headcount/chief-content-officer
GET https://markdownregistry.com/api/v1/blob/e8beed41a1b85d0b91405317355c00abfa8ce22a781c295a1b3df65b5bc602b8

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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