launch-planning SKILL.md skillA
launch-planning from leadmagic/gtm-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add leadmagic/gtm-skills/launch-planning@v1.0.0Pins v1.0.0 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- leadmagic/gtm-skills
- Path
skills/founder-led/launch-planning/SKILL.md- Versions recorded
- 6
- Latest version
- v1.0.0, committed Oct 1, 2026
- First version recorded
- Jun 8, 2026
- Size
- 12,206 bytes
- Repository stars
- 76
- License
- MIT
Plan product and feature launches across owned, earned, community, partner, and outbound channels. Produces launch narrative, audience map, asset checklist, channel calendar, risk plan, and measurement dashboard. Use when launching a startup, feature, campaign, Product Hunt post, or category narrative.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Launch Planning ## Overview Most product launches fail not because the product is bad but because the launch is treated as an announcement instead of a coordinated campaign. The mistake: publishing a blog post on launch day and hoping for virality. This skill covers tiered launch architecture, 16-channel coordination, Product Hunt optimization, press/influencer outreach, and post-launch measurement — built on Maja Voje's proven GTM launch phases and Lenny Rachitsky's B2B launch methodology. ## When to Use Trigger phrases: "plan a product launch", "launch our new feature", "build a pre-launch checklist", "set up Product Hunt launch", "coordinate a multi-channel launch", "product launch strategy", "Tier 1 launch", "launch timeline and channels" ## Authoritative Foundations ### Maja Voje — GTM Strategist Phases 7-9 Phases 7 (Pre-Launch), 8 (Launch), 9 (Post-Launch) are the execution phases where most companies fail. The key: 70% of launch effort happens BEFORE launch day. Launch day is execution, not planning. ### Andy Raskin — Strategic Narrative Every launch needs a narrative: "The world has changed (old game), and here's …
Read the whole file at its exact version.
How to install
mdr add leadmagic/gtm-skills/launch-planning@sha256:8ad9049e59c6349aThe line at the top of this page pins the label v1.0.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_ze2o6dslh6hpjsay)
4 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 6 versions of this file, between Jun 8, 2026 and Oct 1, 2026, about one every 23 days.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| v1.0.0 latest | 2026-10-01 | ca0d2ec | 12,206 B | A | view · diff |
| v1.0.0 | 2026-09-02 | a19750a | 12,213 B | A | view · diff |
| v1.0.0 | 2026-06-10 | 17b6e1f | 12,207 B | A | view · diff |
| v1.0.0 | 2026-06-10 | 9f00d65 | 12,208 B | A | view · diff |
| v1.0.0 | 2026-06-08 | 07ce0cd | 11,969 B | A | view · diff |
| v1.0.0 | 2026-06-08 | 2fb2a99 | 11,864 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (12206 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
leadmagic/gtm-skills · 76 stars · license MIT · pushed 2026-10-14 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_ze2o6dslh6hpjsay GET https://markdownregistry.com/api/v1/resolve?ref=leadmagic/gtm-skills/launch-planning GET https://markdownregistry.com/api/v1/blob/8ad9049e59c6349a3cd9a3ae93c8bb99f84ba2b185778b7e0bf60fc97a938fc0
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.