Home / cbrock84 / headcount · plugins/finance/skills/unit-economics/SKILL.md · GitHub

unit-economics skillA

unit-economics is agent-read markdown (skill) from cbrock84/headcount: Establishes whether the business makes money on each customer or unit — contribution margin, acquisition cost, payback period, lifetime value, and the cohort behavior underneath. Use this to assess whether growth is profitable, evaluate a channel or segment, support a pricing decision, judge how fast the business can afford to grow, or diagnose why revenue growth is not producing profit..

Indexed from public GitHub and served as immutable, content-addressed versions. Install it pinned to an exact SHA-256 with the mdr CLI, and every file is verified against the hash recorded here before it reaches your agent. The deterministic audit below grades the latest version, and the same file always earns the same grade.

What the file says

# Unit economics

The question is simple and usually unanswered: does one more customer make the business better off,
and how long does that take?

## Build it in this order

1. **Define the unit.** A customer, an account, a seat, an order. State it, because most
   disagreements about unit economics are disagreements about the unit.
2. **Contribution margin** — revenue per unit minus the costs that vary with it. Include everything
   that actually varies: payment processing, hosting attributable to usage, support load, delivery,
   third-party fees. Understating variable cost is the single most common error and it flatters
   everything downstream.
3. **Acquisition cost** — fully loaded. All sales and marketing spend, including salaries, divided
   by customers acquired in the same period. Excluding people costs is the second most common error
   and typically understates by half or more.
4. **Payback period** — acquisition cost divided by monthly contribution. This is the number that
   governs how fast you can grow without financing it.
5. **Lifetime value** — contribution × expected lifetime, from observed retention. Not from a
…

Read the whole file at its exact version.

How to install

Latest version
mdr add cbrock84/headcount/unit-economics@git:20260916.e72e404
Exact content
mdr add cbrock84/headcount/unit-economics@sha256:eac0b3d1d0c49e35

Pin to a label to follow the author's releases, or to a sha256 to freeze the exact bytes forever. Either way the resolved hash is written to mdr.lock, and mdr install reproduces it on any machine.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_55l6jso5toxlla5w.svg)](https://markdownregistry.com/a/art_55l6jso5toxlla5w)

1 badge views in 30 days

Versions

versioncommittedcommitsizeaudit
git:20260916.e72e404 latest2026-09-16 e72e404 3,310 BA view · diff
git:20260828.f80dcb52026-08-28 f80dcb5 2,971 BA view

Audit of the latest version

A  17 of 17 checks passed. Deterministic, no model, same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (3310 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

cbrock84/headcount · 1,664 stars · license MIT · pushed 2026-09-17 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_55l6jso5toxlla5w
GET https://markdownregistry.com/api/v1/resolve?ref=cbrock84/headcount/unit-economics
GET https://markdownregistry.com/api/v1/blob/eac0b3d1d0c49e35ac08c24026f4705c87be2fc75eb27e90ec2b783b2ab145f1

Your agent does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

More from cbrock84/headcount

chief-strategy-officer skill
cbrock84/headcount · plugins/corporate-strategy/skills/chief-strategy-officer/SKILL.md · Owns where the business plays and how it wins over a multi-year horizon — portfolio choices, corporate development…
git:20260903.cc4a2cd · audit A · 1,664 stars
market-entry skill
cbrock84/headcount · plugins/corporate-strategy/skills/market-entry/SKILL.md · Decides whether and how to enter a new market — sizing demand from the bottom up rather than from a market report…
git:20260901.3f04dfc · audit A · 1,664 stars
mergers-and-acquisitions skill
cbrock84/headcount · plugins/corporate-strategy/skills/mergers-and-acquisitions/SKILL.md · Runs corporate development — deal thesis, target screening, valuation framing, diligence, and integration planning. Use…
git:20260916.0e7cd01 · audit A · 1,664 stars
portfolio-strategy skill
cbrock84/headcount · plugins/corporate-strategy/skills/portfolio-strategy/SKILL.md · Decides where capital and attention go across business lines, products, and markets — what to fund, hold, harvest, or…
git:20260901.a52f5a7 · audit A · 1,664 stars
scenario-planning skill
cbrock84/headcount · plugins/corporate-strategy/skills/scenario-planning/SKILL.md · Plans under genuine uncertainty — building scenarios, identifying which assumptions are load-bearing, setting…
git:20260829.2464776 · audit A · 1,664 stars
strategic-alliances skill
cbrock84/headcount · plugins/corporate-strategy/skills/strategic-alliances/SKILL.md · Structures partnerships that change what the business can do — technology integrations, channel and reseller…
git:20260901.aa45383 · audit A · 1,664 stars
chief-customer-officer skill
cbrock84/headcount · plugins/customer-experience/skills/chief-customer-officer/SKILL.md · Owns the customer's experience after the sale — support, success, escalation, and the feedback loop back into product…
git:20260903.cc4a2cd · audit A · 1,664 stars
customer-onboarding-and-implementation skill
cbrock84/headcount · plugins/customer-experience/skills/customer-onboarding-and-implementation/SKILL.md · Takes a new customer from signature to working — setting a definition of live that both sides agreed before the…
git:20260901.9844f9d · audit A · 1,664 stars
customer-success-management skill
cbrock84/headcount · plugins/customer-experience/skills/customer-success-management/SKILL.md · Runs the ongoing relationship with accounts after the sale — segmenting coverage against account value, building a…
git:20260901.49e89d6 · audit A · 1,664 stars
escalation-management skill
cbrock84/headcount · plugins/customer-experience/skills/escalation-management/SKILL.md · Handles customer situations that have exceeded normal support — severity assessment, incident communication, executive…
git:20260901.aa45383 · audit A · 1,664 stars
self-service-and-knowledge skill
cbrock84/headcount · plugins/customer-experience/skills/self-service-and-knowledge/SKILL.md · Builds the help center, in-product guidance, and knowledge base that let customers resolve problems without contacting…
git:20260901.aa45383 · audit A · 1,664 stars
support-operations skill
cbrock84/headcount · plugins/customer-experience/skills/support-operations/SKILL.md · Designs and runs the support function — channels, queues, routing, staffing, service levels, quality, and the metrics…
git:20260901.0757404 · audit A · 1,664 stars

Every file in cbrock84/headcount

Other files named unit-economics

unit-economics skill
agentii-ai/agentii-investment-intelligence · plugins/vertical-plugins/business-intelligence/skills/agentii/unit-economics/SKILL.md · Unit economics analysis, CAC LTV estimation, churn inference, gross margin per unit, customer economics, subscription…
git:20260904.7a98ce8 · audit A · 206 stars
unit-economics skill
amey-thakur/ai-skills · skills/business-fundamentals/unit-economics/SKILL.md · Work out whether one customer or one transaction makes money, before scaling anything. Use when deciding to grow, raise…
git:20260728.2d6d1c9 · audit A · 8 stars

Browse by kind, by grade A, or by owner.