retention is agent-read markdown (skill) from cbrock84/headcount: Diagnoses and reduces churn — cancellation flows, save offers, failed-payment recovery, at-risk detection, and the product and service causes underneath. Use this when churn is rising or unexplained, to design a cancellation or win-back flow, to recover involuntary churn, to identify at-risk accounts before they leave, or to decide whether a retention problem is a product problem..
Indexed from public GitHub and served as immutable, content-addressed versions. Install it pinned to an exact SHA-256 with the mdr CLI, and every file is verified against the hash recorded here before it reaches your agent. The deterministic audit below grades the latest version, and the same file always earns the same grade.
What the file says
# Retention
## Separate the two churns first
They have nothing in common but the outcome, and conflating them wastes effort:
- **Involuntary** — payment failed. Often a large share of total churn, entirely mechanical, and the
cheapest thing to fix in the whole business.
- **Voluntary** — they chose to leave.
Fix involuntary first. Card retries on a sensible schedule, dunning emails that reach a human,
pre-expiry notification, and a grace period that does not immediately cut off access. This is
recoverable revenue sitting untouched in most companies.
## Diagnosing voluntary churn
Ask when the decision was actually made. It is almost never at cancellation — it is weeks earlier,
at a failed expectation, an unresolved support issue, or a champion leaving.
Segment churn by tenure, plan, acquisition channel, and activation status. Concentrations tell you
the cause:
- **Early churn** — activation problem, not retention. Fix onboarding.
- **Churn at renewal** — value not visible enough to justify the line item.
- **Churn after a specific event** — find the event: a price change, an outage, a redesign, a
champion departure.
…
Pin to a label to follow the author's releases, or to a sha256 to freeze the exact bytes forever. Either way the resolved hash is written to mdr.lock, and mdr install reproduces it on any machine.
A 17 of 17 checks passed. Deterministic, no model, same answer every run.
pass: Frontmatter block present
pass: Frontmatter declares a name
pass: Frontmatter declares a description
pass: Size between 200 bytes and 200 KB (3109 bytes)
pass: No zero-width or bidi control characters
pass: No instruction hidden inside an HTML comment
pass: No link to an exfiltration or paste host
pass: No credential-shaped string
pass: No instruction to send local credentials anywhere
pass: No text hidden with inline styles
pass: No prompt-injection phrasing
pass: No curl or wget piped into a shell
pass: No recursive delete of root, home or parent
pass: No instruction to read or print local credentials
pass: No base64 blob over 200 characters
pass: No link to a raw IP address
pass: No script tag
Source
GitHub
cbrock84/headcount · 1,664 stars · license MIT · pushed 2026-09-17 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_bkavwse2gyxege2x
GET https://markdownregistry.com/api/v1/resolve?ref=cbrock84/headcount/retention
GET https://markdownregistry.com/api/v1/blob/98346e4cf23c00eb241ebd34dc7294ce67bcdd9746700b848fd29acaa518bc67
Your agent does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
cbrock84/headcount · plugins/corporate-strategy/skills/chief-strategy-officer/SKILL.md · Owns where the business plays and how it wins over a multi-year horizon — portfolio choices, corporate development…
cbrock84/headcount · plugins/corporate-strategy/skills/market-entry/SKILL.md · Decides whether and how to enter a new market — sizing demand from the bottom up rather than from a market report…
cbrock84/headcount · plugins/corporate-strategy/skills/portfolio-strategy/SKILL.md · Decides where capital and attention go across business lines, products, and markets — what to fund, hold, harvest, or…
cbrock84/headcount · plugins/corporate-strategy/skills/scenario-planning/SKILL.md · Plans under genuine uncertainty — building scenarios, identifying which assumptions are load-bearing, setting…
cbrock84/headcount · plugins/corporate-strategy/skills/strategic-alliances/SKILL.md · Structures partnerships that change what the business can do — technology integrations, channel and reseller…
cbrock84/headcount · plugins/customer-experience/skills/chief-customer-officer/SKILL.md · Owns the customer's experience after the sale — support, success, escalation, and the feedback loop back into product…
cbrock84/headcount · plugins/customer-experience/skills/customer-onboarding-and-implementation/SKILL.md · Takes a new customer from signature to working — setting a definition of live that both sides agreed before the…
cbrock84/headcount · plugins/customer-experience/skills/customer-success-management/SKILL.md · Runs the ongoing relationship with accounts after the sale — segmenting coverage against account value, building a…
cbrock84/headcount · plugins/customer-experience/skills/escalation-management/SKILL.md · Handles customer situations that have exceeded normal support — severity assessment, incident communication, executive…
cbrock84/headcount · plugins/customer-experience/skills/self-service-and-knowledge/SKILL.md · Builds the help center, in-product guidance, and knowledge base that let customers resolve problems without contacting…
cbrock84/headcount · plugins/customer-experience/skills/support-operations/SKILL.md · Designs and runs the support function — channels, queues, routing, staffing, service levels, quality, and the metrics…
agenttoolkit/altk-evolve · platform-integrations/claw-code/plugins/evolve-lite/skills/evolve-lite/retention/SKILL.md · Apply data-retention rules to the local evolve store — flag or delete stale and unused memories and expired sessions…
agenttoolkit/altk-evolve · platform-integrations/claude/plugins/evolve-lite/skills/evolve-lite/retention/SKILL.md · Apply data-retention rules to the local evolve store — flag or delete stale and unused memories and expired sessions…
agenttoolkit/altk-evolve · platform-integrations/codex/plugins/evolve-lite/skills/evolve-lite/retention/SKILL.md · Apply data-retention rules to the local evolve store — flag or delete stale and unused memories and expired sessions…
